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Creating a Research Poster

Strategies, templates, and design tips to create and format a research poster for a class or conference.

What Makes a Good Poster?

Before you start, sketch out your poster on a sheet of paper. Do you want to have two columns, or three? What visual elements will you include, and where? Having a basic outline of your poster before you start formatting will save you time in the end. 

Your poster should be able to be read and understood in 3-5 minutes. Your visual elements will be the things that stick out most, so consider how you'll highlight the important information visually. 

Here are the basics for poster design:

Simple & Readable

  • Short title that draws interest
  • Effective use of headings and lists
  • Consistent, readable font
  • High-contrast (but not flashy) colors
    • Check your contrast here
  • Short sentences; very short paragraphs

Visual

  • Images and charts
  • Key points at the top
  • Major points readable from 10 feet away; everything else readable from 4-5 feet away

Before you send your poster to the printer, ask another person to take a look, and view the poster at 100 percent. 

Sizing and Typography

When choosing your font, the key is consistency. Choose 1-2 basic, readable sans-serif fonts and stick with them throughout the poster. 

 

Element Size
Poster Check with your professor or institution, but most academic posters are 48" x 36."
Title font 85-150 pt
Authors 56 - 66 pt
Headings 40 - 60 pt
Sub-Headings 36 - 40 pt
Body Text at least 36 pt
Captions 18 pt

For more information about typology and fonts at Hood, go to the Brand Guidelines page. 

Changing Slide Size in PowerPoint

 

1. Under the "Design" tab, click "Slide Size" on the upper-right side of the page.

 

2. Click "Custom Slide Size."

3. Choose the dimensions of your poster (in this case we've chosen 48" x 36"), then click OK. 

 

How to Align Columns in PowerPoint

One of the challenges of designing your poster is making sure your columns, headers, and images are aligned properly. You can do this using Align or by using Guides and Gridlines. 

To use add Guides and Gridlines to your slide, click View. Under Show, check Ruler, Gridlines, and Guides

arrow pointing at gridlines

 

 

 

 

 

 

 

 

 

 

To align pictures and other objects across the page, hold shift, then click the objects you want to align. Under the Home tab, click Arrange, then Align. There, you can choose to distribute objects evenly across the slide, or align objects by their top, bottom, left, or right sides. Once you're satisfied with the placement of your poster elements, you can group objects so that they don't move independently.